Kamitova originally worked for eight years in the fashion industry until she decided that the world could use a bit more creativity in clothing designs. So, she began reworking thrift store items, altering and reconstructing them, and hand-painting them to create completely unique pieces. In 2011, Shovava was launched and the beautiful, nature-inspired line was born.
“I observe nature and find inspiration in the smallest details," explains Kamitova. "Maybe it’s a butterfly’s wing or the patterned cell structure of a leaf. Maybe it’s a feather or a raven perched on a tree limb. I take in what I see in the natural world and then create my pieces.”
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